About 4U

4U Academy of Interpersonal Education was founded by teacher Michael Jiang Wei Chen, drawing on more than 28 years of experience coaching major enterprises across Asia. Focusing on one of the biggest challenges in corporate organizations — interpersonal relationships and communication — he continuously invested effort into developing a complete, authoritative, practical education and training system for interpersonal behavior patterns.

In response to corporate innovation and development needs, the Academy upholds the spirit of sustainable development and inheritance. It continues to improve education quality by integrating mindset, techniques, and business practice to provide comprehensive education systems for enterprises and organizations. In 2016, 4U transformed into “the leading practical talent-training brand”, focusing on four major dimensions based on the personalized needs, learning motivation, and innovative development of corporate elites:

1. Talent Strategy
2. Corporate Management
3. Brand Positioning
4. Cultural Inheritance

4U Teaching Philosophy

• When meeting students, move their hearts
• During the process, touch their hearts
• When they leave, earn their respect

What is 4U?
All 4U Advanced members serve wholeheartedly “For You”, dedicating themselves selflessly to learners. They respond to students’ needs, learning goals, and the opportunities of an innovative era while continuously refining the teaching system.

Besides the homophonic meaning of “For You” and “4U”, the four “U” letters in 4U also represent 4U’s original thinking framework:

• Understanding - Cognitive Understanding
• Unique - Uniqueness
• Union - Connection and Integration
• Universe - Overall Balance

4U Thinking Framework

1. Understanding
   Recognize and understand the essence and level of being human, which everyone must learn throughout life.
2. Unique
   Help every unique individual find the right way to live as themselves, shine with excellence, find a suitable stage, stand out, and display their charm. Let every rising unique personality become the foundation of a self-driven successful enterprise.
3. Union
   Integrate oneself with surrounding relationships, fully use relationship resources from family, workplace, enterprise, and society, and develop interdependent interactions.
4. Universe
   Guide students to connect the above U’s and practice phased, balanced development in life and the workplace.